Blanca Torres
Reporter- San Francisco Business Times

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Platt Inc. Real Estate, a boutique Oakland-based real estate company, has joined Harcourts USA, a national real estate firm based in Aliso Viejo, and is changing its name to Harcourts Platt Inc. Real Estate.

The new office is Harcourts’ first foray into the Bay Area.

The new firm has five agents working in the East Bay. Cameron Platt, founder of Platt Inc., completed more than $10 million in sales in 2012 and expects to his firm rake in more money by joining Harcourts.

“The professionals at Harcourts Platt Inc. Real Estate are joining a team of over 12,000 professionals working in 10 countries, including Australia, China, Hong Kong, New Zealand, Indonesia, and South Africa,” said Aaron Hodson, CEO of Harcourts USA. “Harcourts is actively involved in the personal and professional development of every person on its team. That’s why the average annual income of Harcourts agents worldwide was in excess of $168,000 in 2011 – a vast improvement over the industry average in California which currently sits at just $18,000 per year.”

Harcourts’ parent company, based in Australia and New Zealand, has an international presence with more than 800 offices in 10 countries.

It established its USA division in 2011 and has more than a dozen offices in Southern California.

Blanca Torres covers East Bay real estate for the San Francisco Business Times.

Article source: http://www.bizjournals.com/sanfrancisco/blog/real-estate/2013/01/harcourts-plants-flag-in-the-bay-area.html