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	<title>homesmillbrae.com &#187; Apartment In San Francisco</title>
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		<title>Bay Area competes for business</title>
		<link>http://homesmillbrae.com/2181/bay-area-competes-for-business/</link>
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		<pubDate>Wed, 01 May 2013 19:30:49 +0000</pubDate>
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		<description><![CDATA[&#60;!&#8211;enpproperty 2013-05-01 11:30:37.0Chen Jia in San FranciscoBay Area competes for businessBay Area competes for business1811048365Across Americas2@usa/enpproperty&#8211;&#62; When it comes to attracting Chinese tech companies to the Bay Area, San Francisco is giving Silicon Valley a run for its money. &#8220;So &#8230; <a href="http://homesmillbrae.com/2181/bay-area-competes-for-business/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>&lt;!&#8211;enpproperty 2013-05-01 11:30:37.0Chen Jia in San FranciscoBay Area competes for businessBay Area competes for business1811048365Across Americas2@usa/enpproperty&#8211;&gt;<!--enpcontent-->
</p>
<p>When it comes to attracting Chinese tech companies to the Bay Area, San Francisco is giving Silicon Valley a run for its money.
</p>
<p>&#8220;So far, we have seen about eight Chinese tech companies choose to set up a presence in San Francisco or are here already, with more in the pipeline,&#8221; said Zhang Xintong, a program manager for economic development with China SF, the go-to support organization created by the San Francisco mayor&#8217;s office dedicated to encouraging Chinese companies to take root in San Francisco.
</p>
<p>&#8220;When talking about high-tech jobs, San Jose, with its more affordable cost of living, might be still considered as the Silicon Valley capital,&#8221; Zhang said. &#8220;But in recent years, San Francisco has been gaining on them.&#8221;
</p>
<p>China&#8217;s Deputy Consul General Song Ru&#8217;an said: &#8220;The relative low cost of office space has always been an important factor for Chinese companies choosing Silicon Valley over San Francisco.&#8221;
</p>
<p>This year, real estate in the Bay Area has seen price increases from an overall recovery in leasing and purchasing.
</p>
<p>&#8220;My apartment in Silicon Valley&#8217;s Burlingame will cost me an increase of $300 a month this year,&#8221; said Liu Qiang, a Chinese IT engineer. &#8220;An equivalent apartment in San Francisco&#8217;s SoMa District has gone up only $150 a month.&#8221;
</p>
<p>&#8220;Neither location has great deals,&#8221; Liu added. &#8220;But in SoMa, more things are within walking distance. I stumble upon lots of hidden treasures and funky urban charm exploring San Francisco on foot.&#8221;
</p>
<p>As the hub of Google, Twitter and Zynga, SoMa (shorthand for South of Market) is a patchwork of warehouses, parks, shopping malls, upscale superarkets, loft apartments, and tenacious start-ups that survived the tech market meltdown.
</p>
<p>Though San Francisco&#8217;s technology sector is much smaller than Silicon Valley&#8217;s, its tech employment market has come roaring back since the region&#8217;s economic recovery that began in late 2009.
</p>
<p>Silicon Valley&#8217;s innovation engine may be driving a recovery that leads the nation, but, according to the 2012 Silicon Valley Index, the persistent public sector fiscal crisis and other factors continue to drag on widespread economic gains.
</p>
<p>&#8220;San Francisco is catching up and may overtake San Jose,&#8221; Janice Shriver, a labor-market consultant at the Employment Development Department, told the Wall Street Journal in 2012. &#8220;San Jose had been in the lead for information jobs and software publishing and all that kind of activity for so long.&#8221;
</p>
<p>&#8220;San Francisco Mayor Ed Lee has been pushing for business friendly policies to lure and keep new tech companies, including Chinese companies,&#8221; Zhang Xintong said.
</p>
<p>&#8220;And these companies, in turn, are a magnet to increasing numbers of young tech workers who enjoy the San Francisco lifestyle.&#8221;
</p>
<p>UCWeb, a leading China-based developer of mobile Internet browsers with 400 million active users, set up its first US office in Silicon Valley&#8217;s Sunnyvale last year.
</p>
<p>But Rick Chen, a director with UCWeb&#8217;s team in Sunnyvale, told China Daily he is already shopping for new office space in San Francisco. Why? He&#8217;s doing for the pool of young tech talent.
</p>
<p>&#8220;The cost of office space is much higher in San Francisco,&#8221; Chen said. &#8220;But it&#8217;s an urban, thriving, dynamic city with a younger population, and young tech talent wants to live and play in the city.&#8221;
</p>
<p>chenjia@chinadailyusa.com </p>
<p><!--/enpcontent--></p>
<p>Article source: <a href="http://usa.chinadaily.com.cn/epaper/2013-05/01/content_16465517.htm">http://usa.chinadaily.com.cn/epaper/2013-05/01/content_16465517.htm</a></p>]]></content:encoded>
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		<title>S.F. supervisors back micro-apartments</title>
		<link>http://homesmillbrae.com/1864/s-f-supervisors-back-micro-apartments/</link>
		<comments>http://homesmillbrae.com/1864/s-f-supervisors-back-micro-apartments/#comments</comments>
		<pubDate>Fri, 23 Nov 2012 15:23:14 +0000</pubDate>
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				<category><![CDATA[SF Bay Area News]]></category>
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		<description><![CDATA[The San Francisco Board of Supervisors voted Tuesday to give pint-size apartments a try, approving legislation that would allow for the construction of hundreds of 220-square-foot residential units. Up to two people will be allowed to live in the micro-apartments, &#8230; <a href="http://homesmillbrae.com/1864/s-f-supervisors-back-micro-apartments/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>The San Francisco Board of Supervisors voted Tuesday to give pint-size <a href="http://www.sfgate.com/realestate/rentals">apartments</a> a try, approving legislation that would allow for the construction of hundreds of 220-square-foot residential units.</p>
<p>Up to two people will be allowed to live in the micro-apartments, which legislation sponsor Supervisor Scott Wiener said would help those who want to live alone but can&#8217;t afford most of the studio apartments on the market.</p>
<p>&#8220;To confront San Francisco&#8217;s rising housing affordability crisis, we must be creative and flexible,&#8221; Wiener said in a statement. &#8220;Allowing the construction of these units is one tool to alleviate the pressure that is making vacancies scarce and driving rental prices out of the reach of many who wish to live here.&#8221;</p>
<p>But for the legislation to pass, Wiener had to agree to cap the number of micro-apartments at 375. Under the legislation, the City Planning Department will analyze the effects of the new units once 325 of them are built.</p>
<p>&#8220;Family-sized housing is important and its development should be encouraged,&#8221; Wiener said. &#8220;But many &#8211; including seniors, students and transition age youth &#8211; do not need as much space or cannot afford it. These units will be a viable alternative for those who don&#8217;t want to live with roommates.&#8221;</p>
<p>The SoMa neighborhood and other densely populated city locations would be the likely location for the new units, which include a living room, kitchen and bathroom. Supervisor Jane Kim, who represents SoMa, said that neighborhood&#8217;s population could increase by 32 percent as a result of unlimited micro-apartments.</p>
<p>The cap seemed to satisfy skeptics who say that micro-units are not the solution to the city&#8217;s housing problem. Supervisor David Campos, who supported the measure, said he visited one of the proposed units and was struck by how expensive rent would be for such a small space. </p>
<h3 class="subhead">Concern about rents</h3>
<p>The micro-units are estimated to go for $1,300 to $1,500 a month. The average studio apartment in San Francisco rents at $2,075 a month, according to <a href="http://www.sfgate.com/realestate/">real estate</a> service RealFacts.</p>
<p>&#8220;It&#8217;s not a lot of space for $1,500,&#8221; Campos said, adding that he was concerned it could raise rents across the city. &#8220;If 220 square feet is going to rent for $1,500, what does that do for the rest of the places in San Francisco?&#8221;</p>
<p>Supervisor <a href="http://www.sfgate.com/john-avalos/">John Avalos</a> was the lone vote against the proposal, arguing that the city should be more focused on keeping families from moving.</p>
<p>&#8220;This doesn&#8217;t make a lot of sense for the San Francisco I know,&#8221; he said.</p>
<p>Mayor <a href="http://www.sfgate.com/ed-lee/">Ed Lee</a>, who still must sign the measure, told reporters after his monthly question-time session before the board that he hadn&#8217;t taken a position on micro-apartments yet.</p>
<p>&#8220;I&#8217;m always concerned whenever people are changing the standards, but I do think there might be good policy reasons,&#8221; he said. </p>
<p>When the Planning Commission reluctantly approved a cap on the number of units last week, some commissioners worried that limitations would confuse developers. But tenant and affordable housing advocates said the cap was crucial to their support.</p>
<p>&#8220;We still have concerns, but this way, the impact would be softened if those problems came to fruition,&#8221; said Sara Shortt, executive director of the Housing Rights Committee of San Francisco.</p>
<h3 class="subhead">Looking at tenants</h3>
<p>Ted Gullickson, director of the San Francisco Tenants Union, said he hoped the Planning Department study conducted before the cap is reached would shed light on who is moving into the units.</p>
<p>&#8220;If they become urban crash pads for high-tech employees, then we fear they could have a gentrifying effect on the neighborhoods as they get built,&#8221; he said. &#8220;We do have a strong need for family-size housing as well as affordable housing, and we have limited development sites in San Francisco.&#8221;</p>
<p class="dtlcomment">Neal J. Riley is a San Francisco staff writer. E-mail: nriley@sfchronicle.com Twitter: <a href="http://twitter.com/realdealneal">@realdealneal</a></p>
<p>Article source: <a href="http://www.sfgate.com/bayarea/article/S-F-supervisors-back-micro-apartments-4055493.php">http://www.sfgate.com/bayarea/article/S-F-supervisors-back-micro-apartments-4055493.php</a></p>]]></content:encoded>
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		<title>RentSFNow and J.Wavro Associates Partner With Trulia to Deliver Rental &#8230;</title>
		<link>http://homesmillbrae.com/1590/rentsfnow-and-j-wavro-associates-partner-with-trulia-to-deliver-rental/</link>
		<comments>http://homesmillbrae.com/1590/rentsfnow-and-j-wavro-associates-partner-with-trulia-to-deliver-rental/#comments</comments>
		<pubDate>Wed, 11 Jul 2012 21:27:29 +0000</pubDate>
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		<description><![CDATA[SAN FRANCISCO, CA, Jul 11, 2012 (MARKETWIRE via COMTEX) &#8211; Trulia, a leading online marketplace for homebuyers, sellers, renters and real estate professionals, today announced both Rent SF Now and J.Wavro Associates, will syndicate their San Francisco rental listings to &#8230; <a href="http://homesmillbrae.com/1590/rentsfnow-and-j-wavro-associates-partner-with-trulia-to-deliver-rental/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<article><span /><br />
    <!-- Methode filePath: "" --></p>
<p class="">
<p class="">
<p class="">
<p>SAN FRANCISCO, CA, Jul 11, 2012 (MARKETWIRE via COMTEX) &#8211;<br />
Trulia, a leading online marketplace for homebuyers, sellers,<br />
renters and real estate professionals, today announced both Rent SF<br />
Now and J.Wavro Associates, will syndicate their San Francisco rental<br />
listings to Trulia. Consumers will now have access to a distinctive<br />
group of new properties making it easier for Trulia users to find the<br />
right place to live. And with dedicated mobile apps for rentals,<br />
Trulia is making it easier to find an apartment in San Francisco.</p>
<p class="">
<p>&#8220;Trulia is focused on delivering more rental listings to our users by<br />
working directly with partners in the industry,&#8221; said Divya Bhat, Sr.<br />
Product Manager, Trulia Rentals. &#8220;We aim to take the hassle out of<br />
browsing listings by providing tools and apps that cater to the short<br />
and often competitive timeline of searching for a rental. With<br />
features like real-time alerts for new listings, a mobile map view<br />
and local amenity data, we provide renters with critical context as<br />
they browse and tour rentals.&#8221;</p>
<p class="">
<p>&#8220;Prospective renters are searching online for listings while they are<br />
out-and-about,&#8221; said James Wavro of J.Wavro Associates. &#8220;Once we saw<br />
the popular iPhone and Android apps from Trulia we realized how<br />
beneficial it would be for our business to tap into mobile rental<br />
searchers through the Trulia platform.&#8221;</p>
<p class="">
<p>&#8220;The rental market moves quickly, particularly in a place like San<br />
Francisco, and renters are increasingly searching for apartment<br />
listings from their mobile phones,&#8221; said David Chesnosky of<br />
RentSFNow. &#8220;Trulia&#8217;s iPhone and Android apps enable us to get in<br />
front of renters while they&#8217;re searching on-the-go.&#8221;</p>
<p class="">
<p>Finding an apartment to rent can be challenging and in San Francisco<br />
a variety of factors, including a strong job market and low<br />
inventory, have been forcing prices up. The latest Trulia Rent<br />
Monitor showed rents are up 14.7% year-over-year, during the month of<br />
June.</p>
<p class="">
<p>In this environment, renters can benefit from tools Trulia provides<br />
to help them find what they are looking for quickly and efficiently.<br />
Trulia&#8217;s dedicated rentals apps for iPhone and Android are optimized<br />
for the tight time frame renters operate on when searching for their<br />
next place to call home. The app provides a rich interface allowing<br />
prospective renters to browse by zip code or neighborhood for current<br />
rentals, but also highlights new listings almost immediately, via<br />
push notifications and color-coded markers which note newer<br />
properties.</p>
<p class="">
<p>The Trulia Rentals App is available for free from the App Store on<br />
iPhone and iPod touch, online and in the Play store from Android.</p>
<p class="">
<p>About Trulia, Inc.<br />
 Trulia gives home buyers, sellers, owners and<br />
renters the inside scoop on properties, places and real estate<br />
professionals. Trulia has unique info on the areas people want to<br />
live that can&#8217;t be found anywhere else: users can learn about agents,<br />
neighborhoods, schools, crime, commute times and even ask the local<br />
community questions. Real estate professionals use Trulia to connect<br />
with millions of transaction-ready buyers and sellers each month via<br />
our hyper local advertising services, social recommendations and<br />
top-rated mobile apps. Trulia is headquartered in downtown San<br />
Francisco and is backed by Accel Partners and Sequoia Capital. Trulia<br />
is a registered trademark of Trulia, Inc.</p>
<p class="">
<p>About RentSFNow<br />
 RentSFNow provides apartment rental placement for a<br />
portfolio of distinctive properties located in and around San<br />
Francisco, California. They strive to provide a high degree of<br />
customer service and are committed to helping prospective tenants<br />
find that perfect apartment to suit their needs.</p>
<p class="">
<p>Customer satisfaction and good relations with tenants are paramount<br />
to their success as operators, and they work diligently to ensure<br />
that their properties continue to be great communities for their<br />
residents to call home. RentSFNow has direct access to close to 3000<br />
different apartment types in various San Francisco neighborhoods in<br />
order to find the right fit for their clients. For additional<br />
information on any of their listings, please contact them at<br />
info@rentsfnow.com or (415) 294-1228.</p>
<p class="">
<p>About J.Wavro Associates<br />
 J.Wavro Associates is a group of licensed<br />
real estate professionals specializing in rental property leasing and<br />
executive relocation in the San Francisco Bay Area. They specialize<br />
in helping to lease rental properties, and have an extensive<br />
corporate and private network that allows them to consistently<br />
attract suitable tenants.</p>
<p class="">
<p>Their Bay Area executive relocation specialists offer rental<br />
assistance to people looking to move to the Bay Area or locals<br />
looking for a new home. The real estate professionals of J.Wavro<br />
Associates can provide a wealth of knowledge on a particular<br />
neighborhood or neighborhoods of interest to clients. They will also<br />
identify specific properties that fit the client&#8217;s exact needs and<br />
budget. As part of their executive relocation service, J.Wavro<br />
Associates will arrange appointments, provide property tours and<br />
assist in lease negotiations.</p>
<p class="">
<p>J.Wavro Associates employs more than 20 licensed real estate<br />
professionals who specialize in rental property leasing and executive<br />
relocation service in the San Francisco Bay Area. Their leasing<br />
services help property owners enjoy the profit from their rental<br />
investments without any of the hassle. Their relocation specialists<br />
save renters time and money by quickly finding the right apartment to<br />
fit their needs.</p>
<p class="">
<p>J.Wavro Associates serves the City of San Francisco and other Bay<br />
Area locations including the Peninsula and Marin.</p>
<p class="">
<p>For more information about J.Wavro Associates, call them at (415)<br />
923-6900 or visit them on the web at jwavro.com.</p>
<pre>

        MEDIA CONTACT:
        Matthew Flegal
        mflegal@trulia.com
        415-400-7307
</pre>
<p class="">
<p>SOURCE: Trulia, Inc.</p>
<pre>

        mailto:mflegal@trulia.com
</pre>
<p class="">
<p>Copyright 2012  Marketwire, Inc., All rights reserved.<br />
                    <span class="endsquare" /></p>
</article>
<p>Article source: <a href="http://www.marketwatch.com/story/rentsfnow-and-jwavro-associates-partner-with-trulia-to-deliver-rental-listings-in-san-francisco-2012-07-11">http://www.marketwatch.com/story/rentsfnow-and-jwavro-associates-partner-with-trulia-to-deliver-rental-listings-in-san-francisco-2012-07-11</a></p>]]></content:encoded>
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		<title>Rental competition fierce in SF&#8217;s market</title>
		<link>http://homesmillbrae.com/1469/rental-competition-fierce-in-sfs-market/</link>
		<comments>http://homesmillbrae.com/1469/rental-competition-fierce-in-sfs-market/#comments</comments>
		<pubDate>Wed, 09 May 2012 14:18:05 +0000</pubDate>
		<dc:creator></dc:creator>
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		<description><![CDATA[Michael Austin and Emily Morrison aren&#8217;t highly paid tech workers. He&#8217;s an actor with a day job as an administrative assistant; she&#8217;s an arts teacher at CalShakes. Newly engaged, they&#8217;ve been seeking an apartment in San Francisco to move into &#8230; <a href="http://homesmillbrae.com/1469/rental-competition-fierce-in-sfs-market/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Michael Austin and Emily Morrison aren&#8217;t highly paid tech workers. He&#8217;s an actor with a day job as an administrative assistant; she&#8217;s an arts teacher at CalShakes. Newly engaged, they&#8217;ve been seeking an apartment in San Francisco to move into together. </p>
<p>&#8220;We started combing Craigslist, and when we filtered by the neighborhoods we want and our maximum price of $2,000 for a two-bedroom, there is almost nothing,&#8221; Austin said. &#8220;It was just shocking to me.&#8221;</p>
<p>They broadened their search to the East Bay. Even there, &#8220;You show up at an open house and it&#8217;s really intimidating,&#8221; he said. &#8220;There are 20 other couples already ready to apply.&#8221; </p>
<p>They decided to &#8220;get creative and get off the Craigslist merry-go-round,&#8221; he said, posting their search on Facebook and placing their own Craigslist &#8220;apartment wanted&#8221; ad. A Facebook friend shared a tip on an Oakland apartment that may work out for them. </p>
<p>Their story is typical of San Francisco&#8217;s overheated rental market, where well-compensated tech workers are flocking to desirable neighborhoods, driving up prices and locking out those who aren&#8217;t big earners. The chichi areas, which also are closest to convenient transit, are hardest to break into. And the competition is spilling over into the East Bay. </p>
<p>&#8220;The Bay Area is growing in an extraordinary, unprecedented way,&#8221; said Sarah Bridge, owner of Novato&#8217;s RealFacts, which tracks apartment prices nationwide at buildings with 50 or more units. </p>
<p>&#8220;It has to do with job growth,&#8221; she said. &#8220;It&#8217;s a gold-rush mentality where the best and the brightest come to the Bay Area. The trend is for Gen Y folks, which is mostly what employers are hiring, and that particular generation has a preference for the urban core.&#8221;</p>
<p>San Francisco rents rose 15.8 percent in the first quarter of this year compared with the same time last year, to an average of $2,663 for all size units, according to RealFacts. Studio apartments average $2,075, up 16.5 percent in a year. The steepest rise came in one-bedroom, one-bathroom apartments, which are now $2,611 &#8211; up 19.9 percent in the past year and up 30 percent from just two years ago. </p>
<p>Growth was also strong in San Mateo County, where units of all sizes average $2,003, a 15.6 percent annual increase, RealFacts said. In Santa Clara County, the $1,857 average rent is a 12.5 percent annual increase. For Alameda County, the $1,519 average rent is up 7 percent &#8211; still a big increase compared with other areas of the country. </p>
<p>&#8220;When you see markets like Oakland with rental growth, it&#8217;s because it has proximity to San Francisco rather than in and of itself doing anything,&#8221; Bridge said. </p>
<p>San Francisco is the most expensive metropolitan area in the country for renters, according to a recent report from the National Low Income Housing Coalition, which compared rents to wages. The going rate for a two-bedroom apartment in the counties of San Francisco, Marin and San Mateo requires a $76,200 annual income, the report said. By contrast, the New York metropolitan area, which includes eight counties, requires a $56,950 annual salary. </p>
<p>Even well-paid workers can find it hard to navigate San Francisco&#8217;s blood-sport rental market. </p>
<p>That&#8217;s spurred the creation of services targeting them. <a href="http://www.sfgate.com/realestate/">Real estate</a> agent Wendy Willbanks last year decided to become a scout, or &#8220;rental concierge,&#8221; for apartment hunters, calling her business She Moves You (shemovesyou.com). </p>
<p>&#8220;I swoop in and beat the competition,&#8221; Willbanks said. &#8220;It&#8217;s a fast track to jumping them ahead of the long lines of other applicants (and) landing a rental property in San Francisco without wasting time.&#8221; </p>
<p>After nailing down her clients&#8217; wish lists, Willbanks sifts through listings and attends <a href="http://www.sfgate.com/realestate/openhomes">open houses</a>, armed with her clients&#8217; credit reports and renter profiles. She photographs and videos the spaces. Some clients, such as people moving from elsewhere in the country, decide on apartments based purely on her scouting.</p>
<p>Article source: <a href="http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2012/05/09/BU551OD1PL.DTL&tsp=1">http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2012/05/09/BU551OD1PL.DTL&tsp=1</a></p>]]></content:encoded>
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